Globalization and Cultures of Business

Question: Discuss about the Globalization and Cultures of Business. Answer: Introduction: Globalization process has been a subject of interest to many researchers and entrepreneurs in recent years (Victor, 2012). In the past few years, firms have been playing a significant role in the global economy with most of them expand to foreign countries or at least having the idea of globalizing their operations (Magdalena, 2016). Organizations have been expanding their businesses to the international markets and use their diversification in the global market as a vital tool to attain a competitive advantage and the much-anticipated progress. Companies cannot approach Internationalization process without coming up with a strategy for achieving the organizational goals and objectives (Rijmenam, 2014). Without establishing proper plans, any firm that intends to expand operations in a foreign country is bound to fail. Planning to globalize involves coming up with an appropriate decision on when to globalize, the globalization strategy, and the nature of the target market. The internationalization process involves taking risks and uncertainties. Therefore, companies are required to come up with a good strategy to overcome the risks and uncertainties (Natalia, 2012). The company should take enough time to prepare on how to penetrate in the new market by obtaining helpful information concerning nature of the target market, the cultural background, and so forth. The purpose of this research is to find out the factors that impact organizations from expanding their operations to emerging markets. The study will seek to fulfill three objectives. These objectives are: To determine the strategies used by organizations that attempt to expand their operations in the emerging markets: To explore the barriers realized firms in their efforts to internationalize in the emerging markets: Determine the correlation between the expansion of a company to the emerging markets and performance. This chapter will present the data collection techniques that will be used in the study. The study will employ the utilization of a questionnaire as the preferred method for data collection and the mechanism for choosing the samples. This chapter will also discuss the ideologies and methodologies of the research as well as the perspectives of the investigation with a primary concern on the strategy and approach. The methodology chapter will also justify the reason why the given strategy was ideal for this study. Descriptive research design will be used in this study. The researcher will go to the population to obtain information concerning the factors affecting the successful internalization of companies in emerging markets. The descriptive research design is ideal for this study because it has various advantages (Taylor, 2012). Some of these benefits include; it allows the researcher to observe subjects in their natural set up without interfering with the environment (Staley 2010). It also allows the researcher to obtain data from scores of cases, hence making it more representatives. How to source data This study shall rely on both secondary and primary data. The researcher will visit the company of interest to obtain information concerning the possible factors that have been preventing it from internationalizing in the emerging markets. The researcher will also read some stored books that the company as documented concerning its experience on expanding its operations to the emerging markets. The importance of using both primary and secondary data in this research is that it shall allow comparison to be made to determine the reliability of the data (Barbara, 2015). The main collection tool will be self-administered questionnaires and shall assist in collecting primary data from the respondents. The questionnaires will be distributed to the management of McDonald for a specified time. References Barbara. J. (2015). Cluster Organization as a Pro-Internationalization Form of Cooperation in the SME Sector - a Polish Case in the European Context. Journal of Economics Management, 22(1), 90-110 Magdalena. S. (2016). Growth and Internationalization of Fast Growing Firms *. Journal for East European Management Studies, 21(2), 678-800. Natalia. K. (2011). The Market Orientation-Innovation-Success Relationship: The Role of Internationalization Strategy. Innovation: Management, Policy Practice, 13(1), 879-900. Rijmenam, M. (2014). Think Bigger: Developing a Successful Big Data Strategy for Your Business. New York: American Management Association Staley. P. (2010). Foreign Firms, Investment, and Environmental Regulation in the Peoples Republic of China. Stanford, CA: Stanford University Press. Taylor. D. (2012). Globalization and the Cultures of Business in Africa: From Patrimonialism to Profit. Bloomington, IN: Indiana University Press Victor. D. (2012). Models for the Internationalization of the Business: A Diversity-Based Approach. Management Marketing, 7(1), 67-89